When my aunt passed away, family gathered at her home and took away the things of hers that were important or useful to them. Pictures were cherished. Furniture divided up amongst brothers and sisters. Kitchenware and appliances given to the nieces and nephews who needed them. When it was all said and done, I noticed a Dyson V6 vacuum siting in corner of the closet. When I asked why no one was taking it they all said the same thing….
What sets you apart from the rest of the pack? Think about that. You might be early in your career and think that very little separates you from the legions of people trying to make it in a writing profession. Or you might be experienced. You might have already secured yourself in a creative industry. But what sets you apart? Think about why you decided to chose writing as a profession? Hopefully it was because you enjoyed reading. Let’s be…
When I decided to start a freelance writing business, copywriting was the logical choice. In truth, I didn’t really know what it copywriting meant. Initially, I thought it just meant writing articles for online platforms. When I found out how wrong I was, I knew I needed guidance. I needed a way to learn about copywriting without spending a ton of money on courses and resources just to find out I wasn’t interested in pursuing it. A quick search online…
Imagine a perfectly cooked piece of salmon in front of you. A dark brown crust runs along the top sprinkled with salt and pepper, glistening with healthy fat. And as you press your fork into the moist flaky meat, the clean crisp smell of the ocean escapes. Now imagine as you take a bite of this melt in your mouth fish glaciers stop receding. You take another bite; the thermometer drops leaving “hottest days on record” in the past. Eating…